Blog Feed - "Mission"
Only The Best Beef … For Everyone
August 31, 2023
Discover how Applegate is transforming the meat industry by making grass-fed and regeneratively raised beef accessible for all. Learn about their journey, challenges, and partnerships that are changing the way we eat beef.
Coming Soon: A New RoadMap for Poultry Welfare
June 16, 2023
Consumers are increasingly concerned about where their food comes from and how it was produced. Which is pretty great from our point of view. For more than 30 years, Applegate has been dedicated to improving and improving transparency in animal welfare. It’s part of our mission: Changing The Meat We Eat®.
Meet an Applegatarian! Robert Earl
June 01, 2023
Vice President of Regulatory Affairs for the food-allergy advocacy group FARE (Food Allergy Research & Education)
Tagged in: The Applegatarian
Meet an Applegatarian! John King
November 30, 2022
In the spring of 2004, a poultry giant announced that it would close its processing plant in Virginia. Its end, many feared, would also spell the end of poultry farming in the Shenandoah Valley, a region that just some two decades earlier had been the turkey capital of the United States. John King was called in to try to save it.
Tell the USDA to Stop Clucking Around with Organic Standards!
September 23, 2022
The Organic label should reflect consumer expectations–including animal welfare. We all think we know what “organic” means when we see it on a label. When it comes to meat, that includes giving animals plenty of space and time outside. Unfortunately, there are fewer rules than you might think, especially for poultry. That has allowed some farmers to follow the letter, if not the spirit of the rules, weakening the credibility of the Organic standard and the Organic label we all know and, should, trust.
Applegate Will Match Donations to After School All Stars*
November 30, 2021
One Small Act from You, One Huge Difference in a Child’s Life
Our Commitments and Contributions to Regenerative Agriculture
November 03, 2021
Regenerative agriculture is the latest buzzword in the meat industry—and for good reason. Holistic practices, especially holistic grazing of livestock, have the potential to slash methane emissions, enrich soil health, boost biodiversity, and even sequester carbon. There’s no time to waste.
Help squash superbugs! Antibiotic resistance is on the rise (again!)
June 02, 2021
For two years in a row, the number of antibiotics given to animals has jumped. Sales of medically important antibiotics climbed 11% between 2017 and 2019, according to recent FDA figures, with pork producers leading the charge. The numbers are moving in the wrong direction.
Meat-ing the Future.
May 27, 2021
Last year, the world endured a radical shock. And in few places was that more obvious than in the food system. Shelves were empty. Prices rose. Change, everyone agreed, was necessary. As we emerge from the thick of the crisis, it is time to put those changes in place, to build a more resilient and equitable food system. Here, at Applegate, that means doing more than simply limiting our impact on the planet. It means pioneering and championing smart, holistic systems that produce quality meat while actually improving the land and the soil.
Mission Matters: Lance Price
November 10, 2020
Meet Lance Price, professor at the George Washington University’s Milken Institute School of Public Health and the founding director of GW’s Antibiotic Resistance Action Center. Dr. Price works at the interface between science and policy. We caught up with him to get the latest on the crisis of antibiotic resistance.
Mission Matters: John Ghingo
November 10, 2020
Meet John Ghingo, president of Applegate, meat-lover, changemaker. John joined Applegate in 2018 and since then has been leading the charge to keep meat on the table. Find out why—and how—below:
Mission Matters: Michelle Hughes
November 09, 2020
Meet Michelle Hughes, equity and organizational change manager at the National Young Farmers Coalition. Michelle joined the coalition to help farmers like herself to get their start in a system that by and large excludes them. Michelle gave us a primer on the challenges that BIPOC (Black, Indigenous, People of Color) farmers face and what we all can do to make a difference.
We’re listening. We're learning. We’re taking action.
July 01, 2020
In recent weeks, Applegate has been reflecting on what we can do, as a company, to improve racial equity and make a meaningful, lasting impact both inside our company and externally. Today, we’re ready to start the work we hope will make a difference.
Don't Cancel Meat. Make It Better.
May 21, 2020
When the reality of the coronavirus hit home in March, Americans rushed to the grocery store. They bought toilet paper and flour, meat and canned fruits and vegetables. But just as revealing as what they did buy was what they didn’t. Even when the store shelves were at their most empty, it was still pretty easy to get a plant-based burger.
Go Applegatarian!
February 04, 2020
The 'Go Applegatarian' movement is an extension of our brand's mission- Changing The Meat We Eat®- and we couldn't be more excited to launch it!
Food Allergies and The GFCF Diet
April 16, 2018
Food allergies are a serious matter for many families and one of the motivating factors as to why we choose to keep our ingredient lists simple and clean.
Talk Is Cheap…Applegate Walks the Talk on Animal Welfare
February 28, 2018
Did you think it’s fair to label a package of bacon as organic if it was sourced from a farm where pigs are kept in crates? Yeah, we don’t either.
Celebrating 30 Years of Fearlessly Reading Hot Dog Labels
September 13, 2017
Thirty years ago, Applegate was founded on the simple premise of, “What if you weren’t afraid to read a hot dog label?” This bold question became a mission: Changing The Meat We Eat®.
The Cleaner Wiener™ Is Now Even Cleaner
June 28, 2017
Our natural and organic 100% grass-fed beef hot dogs are officially verified by the Non-GMO Project.
Our Commitment to More Humane Chicken Standards
March 03, 2017
At Applegate, we take pride in being the nation’s leading natural and organic meat company. We have never been content with the status quo, especially when it comes to animal welfare.
Cheers to Changemaker Graham Meriweather
December 05, 2013
Graham created the documentary film, American Meat, which takes a look at chicken, hog and cattle production in America through the eyes of farmers.
Tagged in: Applegate news, changemakers
Cheers to Changemaker Cathy Snyder of Rolling Harvest
December 02, 2013
Changemaker Cathy Snyder of Rolling Harvest works with more than 25 social service organizations to supply food for at-risk, low-income families.
Tagged in: Applegate news, changemakers
Cheers to Changemaker Coach Mark Smallwood of Rodale Institute
December 02, 2013
Executive Director, Coach Mark Smallwood is the Executive Director of the Rodale Institute, the “birthplace of the organic movement.”
Tagged in: Applegate news, changemakers
Cheers to Changemaker Danielle Gould of Food+Tech Connect
December 02, 2013
Danielle Gould launched Food+Tech Connect to join food and technology innovators to make the world a better place through food.
Tagged in: Applegate news, changemakers
Take Action: Be A Citizen
May 10, 2012
How to be a Superbug Fighter
Tagged in: superbugs, citizens_against_superbugs
The Real Cost of Food and Why You Should "Vote with Your Dollars"
May 10, 2012
Why it's important to keep choosing those products that, on the surface, cost more.
Tagged in: food_costs
What to Look for On a Label
May 10, 2012
What to look for on a label to make healthy and safe choices for your family.
Tagged in: labels
The Link Between Farms, Foodborne Illness, and Antibiotic Resistance
May 10, 2012
80% of antibiotics sold in the United States are given to animals raised for food. Learn more about why this is a human health hazard.
Tagged in: antibiotics, superbugs, antibiotic free meat